Currently, mobile job searches make up 58% of all Glassdoor traffic. Furthermore, 35% of those looking for work said they’d rather apply for positions using their mobile devices.
Given the competitive climate, businesses are increasingly leaning toward digitalization. Due to unprecedented technology developments in the last ten years, mundane or time-consuming activities such as grocery shopping, furniture purchasing, and going out may now be completed online. Furthermore, the global health issue has led people to consolidate their workplaces and even their whole educational curriculum into a single hand-held gadget.
The situation presents a fantastic opportunity for the staffing sector. It’s time to reimagine the employment process and go fully mobile, starting with digital sourcing and online pre-recruitment assessments.
What is Mobile Recruitment?
Mobile recruiting is a kind of recruitment that is conducted using mobile or hand-held technologies. The best mobile recruiting processes make it easy for job seekers to search for and apply to openings using their mobile devices.
Smartphones have made it easier for job-seekers to conduct every aspect of their search, from browsing listings and researching potential employers to conducting interviews from the palm of their hand. In their eyes, a potential employer is forward-thinking and up-to-date on the most cutting-edge workplace practices.
Glassdoor reports that over nine in ten job-seekers consider their mobile device an essential resource for finding work, and nearly half use them to do job-search-related activities daily.
The HR department, applicants, hiring managers, and even the executive team may benefit from mobile recruiting to solve the dwindling labor market.
Dr. Haiyan Zhang, an IBM Smarter Workforce Institute industrial-organizational psychologist, had this to say:
In light of the prevalence of mobile job seeking among high-potential workers, mobile recruitment may increase the likelihood of locating top talent.
Adopting a mobile recruiting process helps keep constant contact with candidates by providing them instant updates and information about new openings and questions from recruiters.
Let’s go into the specifics of why mobile recruitment is crucial in 2022.
Why is Mobile Recruiting So Crucial?
- Quick recruitment while on the go
Five-hundred-fifty percent of respondents to an Indeed study listed “convenience” as the primary motivation for using a mobile device to look for work. People now expect their services to function like Amazon or Uber: with a single touch, they can have their needs met.
Similarly, why would someone look for a job for weeks or months if they were to end up in a position that did not align with their values and goals? Recruiting should not be a time-consuming, offline process that might take months to complete and offers no assurance of success.
Many cutting-edge remote hiring tools offer mobile solutions for the entire hiring process, from initial candidate screening to skills testing to interview scheduling and profile review, all the way to selecting the best candidate remotely from anywhere in the world.
Time spent arranging for a panel to meet for review and reaching an agreement on prospects may be avoided with recruiting automation on mobile.
These features are essential for a comprehensive mobile recruiting system.
- Excellent Candidate Experience
It’s safe to say that over the last several years, the necessity of providing a positive applicant experience has risen to the forefront of recruiting at firms throughout the world.
Candidates’ impressions of your firm’s culture and brand are shaped by their interactions with the organization. Rejected applicants might become brand advocates if they had a good experience applying to your company or if the process is simple.
The job market is more applicant-driven, which is one reason for the increased focus on the candidate experience. Therefore, businesses must provide what the job seeker wants, whether on a mobile device or not.
With mobile, you can interact with job candidates immediately, without them having to leave the comfort of their homes to do so. Applicants may go through the recruiting process at their own pace, in their own space, without worrying about being judged or feeling uncomfortable.
Candidates and employers alike would appreciate the convenience and security of such mobile recruiting tools for the assessment process.
- Outstanding Employer Branding
Employer branding is bolstered by mobile recruiting, another reason businesses should use it. As we’ve seen, most people who are looking for work nowadays do it via their smartphones. Your company’s mobile-unfriendly website may be a turnoff to potential employees.
In addition, showing that you’re willing to adopt new technologies shows that you value your applicants’ time and portrays you as a forward-thinking business, both of which are attractive to potential employees.
A comprehensive mobile recruitment experience would include mobile apps that handle the employment process, from sourcing to onboarding. Talview is an excellent illustration of this kind of service. There are not one but two Talview applications available: one for job seekers and another for HR professionals.
Prospects may use the Talview app to take online assessments and/or participate in video interviews. In contrast, recruiters can use the app to screen candidates, auto-schedule their tests and interviews, assign panel members for review, and get aggregated results in one convenient location.
Companies that want to acquire better applicants more quickly should make the time-consuming but worthwhile transition to a mobile-first recruiting strategy. Once implemented, a mobile recruiting process can and will branch out to support recruiters and Human Resources professionals in ways that can be exploited to alter recruitment for the future.